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$42.00
LIP COLOUR SERUM goes beyond just adding color and hydration to lips. The plant-based gloss...
$14.00
Richly-pigmented and versatile, Alima Pure's Loose Mineral Eyeshadow come in three finishes, each with buildable...
$38.00
GOOD LASH + MASCARA, 3-in-1 vegan mascara, amplifies lash volume and length while nourishing lashes with powerful botanical extracts...
$18.00
Natural Definition Eye Pencil is a long-lasting, natural eyeliner pencil made with soothing natural oils, waxes,...
$24.00
Perfect for all skin types, this translucent loose mineral powder has a sheer finish, is weightless, and...
$28.00
Alima Pure's award-winning Satin Matte Foundation provides buildable coverage in 45 shades. Created from four hypoallergenic ingredients,...
$42.00
CONCEAL+ treatment concealer is a full coverage concealer that goes beyond just camouflaging problematic skin...
$48.00
Softens, hydrates and transforms lips at night with proven plant extracts and vitamins. Fitglow's unique...
$24.00
Pure, luscious and richly pigmented, our Loose Mineral Blush comes in two finishes in a...
$20.00
Eye Primer prepares the eye area for eye makeup by helping eyeshadow adhere to the lid,...
$42.00
Carefully formulated to combat blue-hued dark circles and spots, this rich formula will block pigmentation...
$42.00
A super-concentrated formula with light yellow undertones that revives tired-looking eyes with natural extracts of...
$55.00
VITA ACTIVE FOUNDATION is more than just a way to perfect skin tone but a...
$20.00
An easy-wear, velvety Pressed Blush that is kind to your skin and highly pigmented; perfect...
$25.00
It's not just lip service: our 100% natural, vegan, cruelty-free formula delivers full spectrum color...
$28.00
Blend. Play. Glow. Alima Pure's brand new, ultra-lush Cream Highlighters are here! These two prismatic...
$12.00
About Root's finishes:Shimmer • a true shimmery finishSatin Shimmer • our Satin Shimmer finish is not...
$18.00
Natural Definition Brow Pencil is a creamy, blendable pencil designed to fill and define eyebrows. The...
$46.00
Smooth + Prime preps the face, creating the base for smooth long-lasting makeup application. It prevents...
$28.00
A comfortable, full-coverage concealer that gives you coverage right where you want it. It’s made...
